The Power of Codes

(Ryojo Ikeda installation ‘code-verse’ in Centre Pompidou until 27 August 2018) The digital age hasn’t only changed the economics of film/video and music production. New narratives have emerged, like in Tron or Matrix. With it, new visual images needed to be created. How to visualize a world where computers rule? How to show a world …

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The journey from a Reference Video to your Video

In the following case study, I speak about the process from starting with a Reference Video to  producing a film on that basis. Reference videos are a very common tool in corporate videos and promotional videos. It allows the video filmmaker to understand what the client expects and where he/she wants to arrive, but as …

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